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"Now let's look more closely at each part of the console," I continued. "Remember, everything about AdSense is automated, so you'll spend a lot of time with the console initially."
"Can you ever talk to a human being?" Anita asked.
"Absolutely," I said, "there's a 'Contact Us' link at the top of the console. Or you can send email directly to adsense-support@google.com and someone will get back to you within one or two business days."
"I've already had contact with them," Stef said, "and they answered my question pretty quickly. The reply was very polite, too, even though they probably get a lot of dumb questions like mine!"
"Well, it's worth their effort to keep the AdSense publishers happy," I replied, "because the more ads get shown by more publishers, the more money Google makes. Remember, this is a partnership between you and Google, so it benefits both of you to treat each other well."
"So what part of the console should we start with?" Stef asked. "I haven't explored it all in detail."
"That's OK," I said, "we'll figure it out as we go along. Start with the ad reports and we'll go from there."
Stef then went on to describe (with my help) each page in the console.
The Reports tab consists of two pages: Ad Performance and Search Performance. The former reports on AdSense for content earnings, the latter on AdSense for search earnings. The pages are otherwise identical.
The controls at the top of the report page define what kind of report is generated. The actual report is shown immediately below the report controls. There are two basic types of report available:
an aggregate data report summarizing each day's data
a channel data report displaying channel-specific data
With the aggregate data report, you see how much you're actually earning. With the channel data report, you see how well pages or groups of pages are performing.
Overlapping ChannelsPages that are simultaneously in custom channels and URL channels get their clicks and earnings double-counted in channel data reports. When overlapping channels are used, then, the total earnings shown in the channel data report may exceed those shown in the aggregate data report. The aggregate data report is always correct. |
A report shows the data between two dates. A number of predefined date ranges are provided (Figure 7.7). The "today" and "this month" ranges are usually the most interesting ranges to look at (remember that Google pays AdSense earnings on a monthly basis, providing you earn at least $100 each month). Other ranges can be specified manually using the date controls immediately below the list of predefined ranges.
Aggregate reports can show total page impressions or total ad unit impressions. Channel reports are more flexible, allowing you to select precisely which channels you're interested in and how the data for those channels is to be shownper-date totals, per-channel totals, or a detailed list of channel earnings per day.
After changing the report controls, click the Display Report button below the controls to generate the new report. A typical two-day aggregate report for page impressions is shown in Figure 7.8. The data are initially sorted by date, but you can click any column heading to sort by that column. The columns are:
Date the reporting date
Channel the channel (channel reports only)
Page impressions the number of times ads have been shown on a page
Clicks the number of valid ad clicks
Page CTR the page clickthrough rate, the number of clicks divided by the number of impressions
Page eCPM the effective cost per 1000 impressions, how much money on average each page is earning based on a standard industry unit
Your earnings the amount earned
If you choose to view aggregate data for ad unit impressions instead of pages, you will see equivalent column headings (Ad unit impressions, Ad unit CTR, and Ad unit eCPM), with all calculations done using ad units.
Search Earnings Treated DifferentlyAt the bottom of the search report, you'll see this statement: "Revenue from AdSense for search may be offset at the end of the month by costs associated with performing searches." If a site's visitors do a lot of searching but don't click many ads, the publisher may find that Google has adjusted the site's AdSense for search earnings to recover some of the costs of providing the search service. (AdSense for content earnings are not affected.) This only occurs for a few sites, and the chargeback never exceeds the AdSense for search earnings for that month. |
You can download any report to your computer by clicking the Download CSV file link in the top right-hand corner of the report. The downloaded report can then be opened with any spreadsheet application (CSV is a universally supported spreadsheet file format) for further analysis.
The Ad Settings tab consists of four pages: Ad layout code, Ad colors, Channels, and Competitive Ad Filter. The Ad layout code and Ad colors pages are described in detail in the next chapter, so only the Channels and Competitive Ad Filter pages are described here.
You manage your custom and URL channels from the Channels page. At the top of the page are the URL channel controls (Figure 7.9). The custom channel controls are at the bottom (Figure 7.10). Creating new channels is simple: Just type the URL or the channel name into the appropriate input field and click the "Create new channel" button.
Channels
You can have up to 100 active channels at any timethat's more than adequate for most sites.
A channel can be active or inactive. AdSense tracks only active channels for reporting.
Ad filtering is done from the Competitive Ad Filter page (Figure 7.11). Just list the Web addresses you want filtered. Up to 200 addresses can be filtered at any time. This is one area where the AdSense Preview Tool comes in handy: If you see an ad you'd like to filter while using the tool, you can just select the ad and click the Show Selected URLs link on the tool to see the ad's destination address. Copy the address to the clipboard and then paste it right into the ad filter list.
The Search Settings tab is very similar to the Ad Settings tab and consists of four pages: Search code, Styles, Channels, and Competitive Ad Filter. The Search code and Styles pages are described in the next chapter. The other two pages are basically identical to their counterparts on the Ad Settings tab. Note that AdSense for search supports only custom channels, not URL channels.
Separate Channel and Filter ListsThe AdSense for search channel and filter lists are separate from the AdSense for content channel and filter lists, so changes to one do not affect the other. If you're blocking sites and using both AdSense services, remember to update both lists. |
The My Accounts tab consists of three pages: Account Settings, Payment History, and Tax information.
The Account Settings page manages general account settings:
Login Information email address (which can't be changed), password, language choice (the AdSense console is available in different languages), and whether Google has permission to mail you anything other than routine service announcements
Payee Information the name and address to use for payment
Payment Details how the payment is to be made
Payment Holding temporarily suspends payments
Ad Type Preference whether or not image ads are allowed on pages by default (this can be changed on a page-by-page basis)
Product Subscriptions whether you're signed up for both AdSense for content and AdSense for search or just AdSense for content
A typical Accounts Settings page, with important details blurred out, is shown in Figure 7.12. Note that edit links are available to change most of the information.
The Payment History page summarizes your monthly earnings and the payments you've been sent (Figure 7.13). There is one entry per month for earnings, but payments may occur less frequently if you haven't reached the minimum payment threshold ($100) or you've temporarily suspended payment. Clicking any Earnings or Payment link shows you more details about that month's earnings or payment. Details of earnings for both AdSense for content and AdSense for search are included under Earnings (Figure 7.14).
Tax Help
Consult a tax professional for clarification if you have any questions about which Google Tax Information form to use or about any other tax issue related to AdSense.
The Tax Information page is where Google collects the tax-related information required by the United States government (Figure 7.15). The form you use depends on your citizenship, your country of residence, and other factors. A wizard is available to help you select the correct form.
Tax Information Is Required for PaymentYou won't receive any payment from Google until you supply them with your tax information. Even foreign publishers not subject to U.S. taxes must supply some basic informationthere are no exceptions. |
Source: http://mufeemoneyearningsystem.blogspot.com/2010/02/managing-adsense.html
Smart Pricing is Google's term for protecting itself and AdSense advertisers. In short, people who spend money to advertise with Google AdSense want as many people to click their ads as possible. Measured as a Click Through Ratio (CTR), many AdSense advertisers work hard to change the words and graphics they use in their ads to encourage people to click. Every time that a website visitor views an ad and that ad isn't clicked, the CTR decreases.
Posted via web from Rob Brown
Source: http://robisit.blogspot.com/2010/02/what-is-adsense-smart-pricing.html
I think a lot of people not understanding the role of basic mathematics, and people look at it with eyes economy merely that it is sterile and not lucrative economically.
This is absolutely wrong because actual mathematics theory is applied in many scientific key. I would give an example:
I need to develop a software system to identify human speech, as well as other key technology systems will need to bring in large amounts of data to process a special algorithm to estimate "error between two samples. And finally, the solution for developing software was pushed to the basic mathematics. Only do they last only.
Almost all of the industry are experiencing barriers to the need to find a formula for a common problem, and theoretical mathematicians are "hired" to solve this problem.
We do not believe that invisible mathematical theory is added and strange nhé. If not will not have: internet, aircraft, camera, mobile ... head.
Source: http://news-camquachvan.blogspot.com/2010/02/basic-accounting-ngo-bao-chau-is.html
Though the well accepted industry definition of "Mobile Ads Networks" as found in Wikipedia and MMA includes SMS/MMS advertising (which also happens to be more than 90% contributor for MobileAd revenue) but let us not confuse this topic with SMS advertising/spam and rather focus on companies that use the mobile web to deliver targeted/untargeted ads as ad impressions on mobile websites or inside mobile software applications (eg. iPhone apps).
It's interesting how iPhone apps and the significant increase of the use of mobile internet in general has given rise to a booming industry in Mobile Ad Networks. Two such prominent names which come to mind when we talk of Mobile Ad Networks are Admob and Inmobi (A Bangalore start up that has received 2 rounds of funding). Admob serves 7 billion ad impressions on iPhone applications and the mobile internet PER MONTH.
Source: http://yourmobileblog.blogspot.com/2010/02/mobile-ad-networks-whats-there-for.html
There are quite a lot of people who do not know what eCPM is. Below is the Adsense Report for illustration purpose:
Page impressions Clicks Page CTR Page eCPM Earnings
50 2 4.00% $6.60 $0.33
These numbers are calculated as follows:
Page Impressions (50)
This is simply a count of the number of times adverts have been displayed on your page. It includes occasions when your page has been displayed in search engine caches, so the count may not match your log files exactly. It counts pages not ads - if you had more ad units, link units or referral units on the page, then the page impressions would still be 50.
Clicks (2) This is simply a count of the number of times that any advert has been clicked on the page - ie: 2 clicks. Page CTR (4.00%) This is a derived number: "Click Through Rate". There are often many different ways of calculating derived numbers, but in this example it is most easily and accurately produced using the calculation: eCPM ($6.60) This is another derived number: "effective Cost Per Thousand" (M is the latin symbol for a thousand). It is often used for comparing ad placements and overall performance of ads or pages. It is calculated using the formula: Earnings ($0.33) This is the amount of money that you will be paid by Google, at some point in the future, for the clicks. The calculation is:
CTR = 100 x Clicks / Page ImpressionsIn this case the calculation is:
CTR = 100 x 2 / 50 = 4.00%This the rate of clicks per hundred, a figure often used for comparing performance of different ad placements on a page.
eCPM = 1000 x Earnings / ImpressionsIn this case, the calculation is:
eCPM = 1000 x $0.33 / 50 = $6.60
(The sum of all the click values) x (Your percentage rate)Your percentage rate is only known to Google, but as we have assumed a 70% payment to you, the calculation is:
Earnings = ($0.34 + $0.13) x ( 70 / 100 ) = $0.329 ($0.329 is rounded to two decimal places in the report, to $0.33)
Source: http://lekieuanhblogfree.blogspot.com/2010/02/general-terms-in-adsense-report.html
Sometimes many of the Google Adsense users and affiliate users get trapped when finding the definition and the facts for Terms CTR, eCPM and PPC in context of google adsense and affiliate networks , so here i am giving you brief note on What is The Meaning of CTR, eCPM, PPC in Google Adsense.
Meaning of CTR, eCPM, PPC in Google AdsenseLet’s go through every term one by one.
1. CTR = Click Through Rate is the number of links clicked divided by the number of page impressions (Link Impressions), In most cases 2% clickthrough rate would be considered very successful.
2. eCPM = effective Cost Per Thousand Impressions is the number of page impressions in thousands calculated by dividing total earnings by the number of impressions in thousands.
3. PPC = Pay Per Click is an Internet advertising model used on search engines, advertising networks, and content sites, such as blogs, in which advertisers pay their host only when their ad is clicked. With search engines, advertisers typically bid on keyword phrases relevant to their target market. Content sites commonly charge a fixed price per click rather than use a bidding system, Although many PPC providers exist, Google AdWords, Yahoo! Search Marketing, and Microsoft adCenter are the three largest network operators in the era of PPC, and all three operate under a bid-based model.
Source: http://lekieuanhblogfree.blogspot.com/2010/02/meaning-of-ctr-ecpm-and-ppc-in-google.html
Principles of Political War (Part 3)
Here are six principles of political war the left understands much better than most conservatives: 1) Politics is war conducted by other means; 2) Politics is a war of position; 3) In political wars the aggressor usually prevails; 4) Position is defined by fear and hope; 5) The weapons of politics are symbols evoking fear and hope; and 6) Victory lies on the side of the people. Now let’s explain them further, one at a time. Politics is war conducted by other means: In modern political warfare one doesn’t only fight to prevail in argument but to destroy the opponent’s ability to argue at all. Conservatives often regard their political combat as a debate before the Oxford Union Society. Theoretically one’s winning should depend upon rational and well-articulated arguments. Unfortunately the democratic audience in American politics today is not made up of many
Politics is a war of position: There are essentially two sides to every political contest, namely friends and enemies. One can also identify two sides as winners and losers. A political combatant strives to define oneself as “friend” to the largest possible constituencies compatible with his principles. Friends that way become winners. “Others” (i.e., not friends) are simply enemies, and these become the losers. Caution is in order, however, in that American politics takes place in a pluralistic framework. Constituencies are diverse, overlap and are often in conflict. Coalitions are always shifting. Over the course of several election cycles, one’s friends might become enemies and vice versa. Two unwritten formal rules in democratic engagement are therefore fairness and tolerance. According to David Horowitz, “If you appear mean-spirited, nasty, or too judgmental, it will make the task easier for your opponent to define you as a threat, and therefore as the enemy.” Only nice conservatives win, in other words.
In political warfare, the aggressor usually prevails: Aggression is advantageous precisely because politics is a war of position. Position is defined by the images that stick moreover. By striking first, one defines issues and the adversary. Defining the opposition is indeed the most decisive move in a political war. Other things being equal, whoever is put on the defensive generally winds up on the losing side. Going negative, as it were, increases the risk of being defined as an enemy, but ruling that out is a huge risk. The trick is to be aggressive and selectively negative towards an opponent without being ugly about it.
Position is defined by fear and hope: The twin emotions of politics are fear and hope. Those who provide people with hope become friends; those who inspire fear become enemies. The weapons of politics are symbols evoking fear and hope: Conservatives lose a lot of political battles, because they come across as too hard-edged. David Horowitz says a good rule of thumb is to be just the opposite. “You have to convince people you care about them before they’ll care about what you have to say. When you do get to speak, don’t forget that a sound-bite is all you have. Whatever you have to say, make sure to say it loud and clear. Keep it simple and keep it short…. Repeat it often. Get it on television. Radio is good, but with few exceptions, only television reaches a public that is electorally significant. In politics, television is reality.”
Leftists always spout the party line. That’s because it is short and simple and one message is a sound-bite, whereas many messages become an indecipherable noise. Horowitz again: “The result of many messages is that there is no message. Symbols and sound-bites determine the vote. These are what hit people in the gut before they have time to think. And these are what people remember. Symbols are the impressions that last, and what ultimately defines you. Carefully chosen words and phrases are more important than paragraphs, speeches, party platforms and manifestos. What you project through images is what you are” in effect.
Victory lies on the side of the people: This is our faith, but if conservatives are to win the political war they have to turn their negative images around. They have to turn campaigns into causes also. In the Cold War conservatives had a cause and were elected time and again to defend the nation. The cause of anti-Communism resonated well at every level of American society, and even the poorest citizen understood that freedom was at stake. In a democracy, the cause that fires passions up becomes the cause of the people. As the left has shown before, the idea of justice is a powerful cause and energizes its troops in the political war. Horowitz reminds us that, “Conservatives believe in economic opportunity and individual freedom. The core of [conservative] ideas is freedom and justice for all. If we can make this intelligible to the American electorate, we will become the majority again and stop the socialist juggernaut that [now] threatens our American future.”
_____________________
Wesley Allen Riddle is a retired military officer with degrees and honors from West Point and
Source: http://odweridlife.blogspot.com/2010/08/wes-riddles-horse-sense-461.html
Well, setting up a blog/forum/website is fairly simple and everyone who is tech savvy enough can easily have their own space on the Internet. But how do you earn throughyour site? This would be considered passive income as you can earn even when you are sleeping.
So today, I hope to help out those of you with websites of your own and earn some easy money. It's not easy I warn you, but perseverance can go a long way. Some of you may be thinking, "Hey, who are you to teach us?" Well, I can say with this site, I do earn quite a bit on a daily basis and so far, my highest earnings for 1 month has been 400+ USD.
All of it goes to everyone here obviously and I was thankful that I could help some of you guys earn some easy money through the last PayPal Wishlist event. I know many of you earned $100 USD :p
Basically, these advertisements you see around the website is what earns me the money to continue posting the latest cheats in the quickest time possible (hey, i try my best but i do have school too. FYI: i am pursuing my 2nd Class Honors in one of the top 30 universities in the world [Link to Top Uni], so yea.. things do get crazy at times but I still try my best for you guys. And yea.. have fun guessing which university :p)
So as I was saying, it's the advertisements that earns you the money! Pretty simple on how it works, sign up an account with any of the Ad-publishers in the list below, have some content in your website, hope people visits it and click on those ads! Yeap, gotta click on your ads, so guys, you know what you have to do if you want to keep pwnthis alive (*winksClickingIsFreewinks*) Well, enough rambling i guess.. the following lists are the better few Ad-publishers that I would recommend. And yes, they do pay up :)
List of Publishers that I recommend. Just click on the links to register and start earning today!
These are the few ad-publishers I would recommend trying out for. We also have sites that pay you when people download from your site. These are the few that I am using currently.
I am simply recommending these sites so feel free to share if you think you have a better Ad-publisher =D
Don't forget, it's the advertisements that keep the site alive!
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Source: http://googleadsense-ebooks.blogspot.com/2010/02/finding-best-advertisement-income.html
Have you been banned by Google adsense or are you just looking for more ways to enhance your ad portfolio and make more money from your websites?
If your answer is yes to any of the questions, then this site has been made just for you.
OnlineHarMONEY is an updated list of the best website monetization programs that are available to webmasters.
We have the best list of CPC, CPM, affiliates, Paid Blogging programs and more.
We hope that this list will be of much use to webmaster who want to earn beyond Google adsense.
The best Adsense Alternatives and Make Money Online programs for website publishers.
Contextual Ads:
* BidvertiserDisplay the BidVertiser text ads on your website or blog, get paid for every click and have the payments sent directly to your PayPal account. However, the ad pool seems a little limited. Rating 4/5
* Clicksor: One has many ad options [text, image and animated ads] and payment is made via Paypal. However, they do have some joining restrictions with a 5,000 page views per day or 150000 page views per month requirement. Rating 4/5
* Yahoo YPN: The best adsense alternative, but is open only for US publishers. Rating 4/5
Ad Widgets:
* Chitika: The creator of the very popular eMini Malls, Chitika was the first true alternative to Google adsense. Until recently they only featured shopping product widgets, but have now also added non shopping ads to their portfolio with the introduction of Chitika Premium. Rating 5/5
* Widget Bucks: WidgetBucks features pay-per-click shopping widgets . They instantly display the most popular products based on buying trends of 100 million shoppers. Thus they are highly engaging, which means instant dollars for website publishers. They pay both on CPC and CPM basis on the same widget. Rating 4/5
* Shopping Ads: Features popular products in it’s ad widget and pays on CPA basis. You get paid a certain percentage every time someone clicks on the ad widget and makes a purchase. Publishers with heavy U.S. traffic can be paid on CPM basis. Rating 3/5
CPM Networks:
* Value Click Media: One of the best eCPM network with the highest payouts. Ratings 5/5
* Voxant Newsroom: One of the most productive CPM ad network I have participated in. One can earn upto $ 0.70 eCPM by displaying their image, text or video content. No joining restriction, publishers payed by Paypal or check. Only U.S. traffic taken into consideration. High rating for ease of joining. Rating 4/5
* Tribal Fusion: One of the top eCPM advertising network with good payouts. However, only sites with a minimum of 2000 unique hits per day can apply. Rating 4.5/5
Paid Blogging:
* Pay Per Post: A paid blogging network that pays for reviewing an advertiser’s products and services. One can earn an average of $ 10 for each paid review. $20 for the first opportunity after signup. A publisher’s blog needs to be at least one month old. Rating 4/5
* Sponsored Reviews: An online marketplace where publishers can bid for writing a review for an opportunity. Great transparency and 65% payouts. Rating 5/5
* Review Me: A marketplace much suited for bigger blogger, however, opportunity available for smaller bloggers too. Rating 3/5
Affiliate Networks:
* Click Bank: Largest affiliate marketplace for digital products. Affiliate share as high as 75% on products. Rating 5/5
Text Link Brokers:
* Text Link Ads: The largest text link brokers. Sell simple, relevant text ads on your website. Works best for PR 4 and above sites and blogs. Rating 4/5
Other Advertising Networks:
* Adversal: Popup advertising network paying upto $ 1.20 eCPM
* CPMStar: Online advertising network devoted to gamers. Works best on entertainment niche sites like videos, photos and other themes. Rating 5/5
Source: http://getmyopenion.blogspot.com/2010/02/websites-and-blogs-monetization.html