CMF ADS: Infected by a superbug!

One month ago i started again to buy for several dollars campaign ads in CMF Ads Network instead of buying one of their low-cost Network ads (which by the way exploit just the CMF ADS publishers!).

As there are not many campaign ads running anymore in CMF Ads because they missed out that low-cost Network ads will harm their monetary system and as we can see leads to a severe recession with deflationary tendencies in their CMF ADS economy (a blog post about the devastating economical situation in the CMF ADS Network is prepared for Monday. There i will bring some light into their newly announced changes and "improvements").

When Network Ads (NA) got introduced, they've been running equally side by side with Campaign ads (CA).

This meant when you had SINGLE Ad widget and 2 CA, each CA got 50% of the available page views.

From end of January 2010 on around 8 - 12 NA have been running additionally each month which reduced the visibility for CA, especially on single ad widgets.

ONE CA would get now only -> 100% page views/(10-14 Ads) = 7 - 10 % of the available page views.

For a blog with 10.000 page views, your ad views would have been reduced from 5.000 to just 700 - 1.000 ad views. Most likely you paid up to 1 $ for that ad spot! Now the return in ad views would have been just like a low traffic blog on which you could advertise for 0.25 $ or less!

One week after the introduction of their Network Ads CMF ADS announced that the equal sharing will be changed and NA will show up only 30% of the time when they are running. This should mean CA could get 70% of the available page views - theoretically!

In the last weeks i had some extreme examples in which this was and still is completely NOT THE CASE. There have been some high-traffic blogs which get several thousand page views and my Campaign ad should get at least 1.000 page views after 10 days but instead of getting 100 ad views/day, the ad showed up just 35 - 45 times daily (in other cases up to 75% less views).

The behavior of the Campaign ad is just like before their announced change to a 30% reservation for Network ads. It had to share the page views EQUALLY with the Network Ads and didn't get 70% of the available page views!

Taking as example Ben Barden's Blog (CMF Ads Admin). This blog gets roughly 1.400 page views/month.

30% would be around 400 page views reserved for all running Network Ads, so a Campaign Ad should be exposed 1.000 times/month.

In my case i got just 170 ad views within 20 days instead of 500 ad views (excluding the surge in the first 5 days)!

In an email conversation in which i told Ben about this matter with the two "high-traffic" blogs, he replied me as if there is NO WEIGHTING and that the page views i received are the correct numbers even when Network ads should just get 30% of the available page views.

For a better view of the e-mail click on the screenshot!

Hopefully this superbug in their code could be changed to an algorithm in which Campaign ads are favored with 70% as they give paying advertisers a bigger portion of exposure when you want to buy an ad individually and publishers can earn again more money because they deliver the ad views an advertiser deserves!

I'm sorry for the members which ads got cancelled in the last days and weeks as their CPM was -due to this superbug - much higher than the 10 cents which i'm usually calculating to pay for my ad views.

Source: http://cornys-moneypage.blogspot.com/2010/08/cmf-ads-infected-by-superbug_15.html